https://stillmediahouse.com/blog daily 0.75 2024-05-31 https://stillmediahouse.com/blog/the-barbie-movie-the-marketing-campaign-that-turned-the-world-pink monthly 0.5 2024-05-31 https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700256444074-CWQDVK5ZX7WCPVOA1T0H/OOHB1.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700256443140-FPJE76Q6WY91K4M8ZY89/OOHB2.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700256444039-W96HGF6O85S0H8THQK6Y/OOHB3.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700256444786-L2CWP1EMR6BKN9ZYI88A/OOHB4.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700256444946-72N38D2VCNO8MTJ3AR0N/OOHB5.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700258735238-CGUD5QDEUA4J05YXU9NV/TP1.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of Vogue. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700258734749-NY41TPNIRWIV5YBWIBWZ/TP2.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of People. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700258737387-7GPVRQ2AHIYLSI271VZR/TP3.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of Time. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/a819f488-2d3d-427c-acf8-c86b035a2fb6/2.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260521160-Q1EY22O3I1U4HK4AT0V2/BP1.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260520249-5MPJRFU6WFHHIPRH62IV/BP3.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260521151-BS173G6IRM1PFH2ARAPU/BP4.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260522078-7LEMRT85Y3U4DO68OFZR/BP5.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260522540-GNY9LCASWBU1MWJV6MR2/BP6.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/56e6c12e-b323-4a4e-898b-1a66db7113b4/5.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - The Barbie Movie took the world by storm this year with its top-notch marketing campaign that included teaser releases, trailer releases, cast appearances, brand partnerships, emotion, nostalgia, and most importantly, the color pink. Warner Bros., the studio that produced the film, and Mattel, the toy-making company that owns Barbie, joined forces to release The Barbie Movie and the marketing campaign of the year that came with it (Duffy, 2023). https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700259120779-60HV04OCZEC5H4OJ1FS6/CO1.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260195961-J8VKIBIVLVSX5A3PA4CL/CO3.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260196586-47OOJJHJ5VNU15VK7HGS/CO4.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700259120363-2Z37OE3NY0XNB6JXPVE0/CO2.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260196738-NWK0JAM9TZVURLYJ4M2K/CO5.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260061563-O91V72X1DAI8HLZK75PN/IE1.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260067768-6U2F9SR1DF0LPWD7CTZB/IE2.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260064425-7O3WPTVZBWKSVFZPGSWZ/IE3.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260066557-EAFJO560BDF1A7MYZ47M/IE4.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700260069035-5AYZXY29OBPIL1XL8HO7/IE5.jpeg Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/ecfa1b88-7b4d-4331-b8c0-e5da9e11bfc4/1.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700445667888-U2I2202DA8RI18I1UFZ0/Screenshot+2023-11-19+at+7.58.43+PM.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of X. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700446866108-O3GPSIS0XG1L09KHAEXW/Screenshot+2023-11-19+at+8.20.42+PM.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of X. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700446863542-4J91OC0LQDK7RLWY6IQW/Screenshot+2023-11-19+at+8.19.48+PM.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of X. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700445667686-ZUTRWDNJ9YRWO0IWD9JT/Screenshot+2023-11-19+at+7.59.33+PM.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of X. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700445669955-K4BXUJMU0COV0TQE9UQC/Screenshot+2023-11-19+at+8.00.03+PM.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of X. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/1700447033022-PIOW6AEA5TY75OFBYVN4/Screenshot+2023-11-19+at+8.23.33+PM.png Blog - The Barbie Movie: The Marketing Campaign that Turned the World Pink - Photo courtesy of X. https://stillmediahouse.com/blog/9-rules-to-survive-automation monthly 0.5 2024-05-31 https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/79e47cdc-81e5-4793-a7e6-87c93748f35b/4.png Blog - 9 Rules to Survive Automation - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/3293e46b-f524-48a4-a59f-8a92b7e2b1f4/netlfix.jpeg Blog - 9 Rules to Survive Automation - Make it stand out Netflix’s automated recommendations based off previously watched shows. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/07eca87c-63b6-44d3-a77b-361d9d59c645/10.png Blog - 9 Rules to Survive Automation - Rule 4: Leave Handprints We tend to place more value on things that people have worked hard on. It’s why we love handmade gifts and are willing to pay more for hand-crafted art pieces than we are for robot-made flat-screen TVs. We like things that take effort, and that’s why leaving our handprint in a way that humanizes us is so important. If we can set ourselves apart from the machines with our handprint, we can survive automation. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/647ebddb-425d-46eb-9e8f-7c911244f064/9.png Blog - 9 Rules to Survive Automation Let’s think back to Rule 1: be scarce, surprising, and social. Now think of your current job. Are you doing something that falls into any of these categories? Can you bring something special to the table that AI can’t? If your answer is no, you need to start resisting and back to Rule 4: leave your handprint. https://stillmediahouse.com/blog/stolenfocus monthly 0.5 2024-05-31 https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/b652d071-9b6f-46ed-b05f-8b398f7fe279/Paying+Attention+and+Rediscovering+Deep+Thinking+%28Instagram+Post%29.png Blog - Paying Attention and Rediscovering Deep Thinking - This is where the switch-cost effect comes into play. Hari tells us that we’re constantly switching and juggling tasks. Our brains are only able to consciously think about one or two things at a time, so when we try to focus on several things at one time, our ability to complete the tasks and produce quality work/thoughts decreases. Rather than focusing on the fast-paced world we’re told we need to keep up with, let’s try to refocus our gaze on things a little more permanent and meaningful like the beauty of the ocean as Hari describes in the book or the people we surround ourselves with. Let’s live in the still, slow, and relaxed, allowing ourselves to be softly greeted by life rather than be violently interrupted by the speed around us. https://images.squarespace-cdn.com/content/v1/644bf5a10b9b591266489095/308ced8f-8728-41d6-9560-a2b79e98c357/3.png Blog - Paying Attention and Rediscovering Deep Thinking - Why can’t we pay attention? Why can’t we focus? Why are we constantly on the move, rarely ever giving ourselves time to sit and think deeply? Why do we think that if we aren’t busy, busy, busy, we’re behind? 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